Concept revision
The selected design concept from phase 01 was revised during phase 02, all technical guidelines and assemblies have been integrated, and a CAD pre-construction, as well as detail variations and colour combinations were developed. The CAD status of this phase allowed the client to make a first calculation of tooling and production costs. Furthermore the photorealistic Illustration of the still virtual product gave the possibility to carry out a primary retailer and customer survey to optimize and adjust the product.